The 2025 Global Christmas Market and its Impact on Digital Marketing l The Business Mind Ep.74
The Business Mind
In this episode of The Business Mind, I delve into the dynamic shifts shaping the 2025 global Christmas market and their profound impact on digital marketing strategies. As Christmas continues to drive consumer behavior and economic shifts, I explore how brands are adapting to radical digital strategies across the globe. From the cautious, value-driven shoppers in Europe and the US to the rapidly evolving social commerce landscape in Asia, the episode uncovers how AI and social media are redefining marketing. I also highlight key case studies from major brands like Macy's and Puma, showcasing the integration of sophisticated data and genuine customer emotion. Join me as I unpack the trends that are transforming the commercial heartbeat of the holiday season and discover how storytelling and emotional connection are becoming essential for long-term brand loyalty.
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