The Business Mind Ep.52 l The Strategic Map to Turn Strangers into Customer
The Business Mind
In this episode of The Business Mind, I delve into the strategic map that transforms strangers into loyal customers. With 91% of businesses failing due to a lack of a documented marketing plan, I introduce the Nine Box Framework, a powerful tool to structure your marketing journey. This episode breaks down the three crucial stages: Before, During, and After. Learn how to identify your target market's pain points, craft impactful messages, and select the right media channels. Discover the importance of lead nurturing and sales conversion strategies, and how delivering a world-class experience boosts lifetime value. Finally, I explore how to orchestrate referrals, turning customers into advocates. Join me for this deep dive into building a sustainable, profitable customer base.
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