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The Business Mind Ep.18 l Creating Customer Value for Business Growth

The Business Mind Ep.18 l Creating Customer Value for Business Growth

The Business Mind
E
18 min
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In Episode 18 of The Business Mind, I delve into the intricate world of customer value and its pivotal role in business growth. Reflecting on your own purchasing decisions, have you ever considered what truly influences your perception of value? It's not just about price; it's a complex mix of tangible and intangible factors, from the quality of service to brand reputation and customer experience. I explore how businesses strive to understand and enhance this value through strategies like customer segmentation, quality emphasis, and loyalty programs. Discover how these efforts not only boost customer satisfaction but also drive profitability and employee retention. Join me as we unpack the hidden costs and unexpected benefits that shape our perceptions and learn how businesses aim to delight you by focusing on the value they offer.