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The Business Mind Ep.39 l 5 Keys to Digital Marketing Strategy

The Business Mind Ep.39 l 5 Keys to Digital Marketing Strategy

The Business Mind
E
• 12 min
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In Episode 39 of The Business Mind, I delve into the essential elements of a successful digital marketing strategy. While many jump straight to Facebook or Google ads, I emphasize that these are merely tools. The foundation lies in meticulous planning, guided by five crucial questions. First, identify your true customer beyond initial assumptions. Next, start collecting valuable customer data. Define specific objectives, not just vague sales goals, to establish clear KPIs. Understand your budget to allocate resources efficiently. Lastly, gain a holistic financial view to ensure profit, not just revenue. By answering these questions, you're not just prepared; you're primed to create an effective digital marketing plan that evolves with your business. Tune in to explore these insights and uncover hidden opportunities.