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The Business Mind

martech

07/ 03/ 2025

LINE : Thailand's Top MarTech Tool & How to Use It

Thailand’s digital marketing landscape has evolved rapidly, and one tool stands out as the undisputed leader in MarTech adoption : LINE. While global...

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07/ 03/ 2025

Social Commerce in Thailand : Why Traditional MarTech is Failing

Thailand has quietly become the number one Social Commerce market in ASEAN, reshaping how brands interact with consumers. While CRM, email marketing, and...

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05/ 03/ 2025

Thailand : The Next Big Market for Marketing Automation

Marketing Automation is rapidly transforming global businesses, yet its adoption in Thailand remains under 40%, despite accelerated digital growth. Unlike...

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27/ 02/ 2025

The MarTech Stack That Wins in Thailand : Why Less is More

As Thailand’s digital economy continues to grow, businesses are investing more in Marketing Technology (MarTech) to enhance customer engagement and drive...

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27/ 02/ 2025

MarTech Adoption in Thailand : Hidden Risks for Foreign Businesses

MarTech (Marketing Technology) adoption in Thailand is growing rapidly, driven by increasing digitalization and consumer demand for personalized...

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