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The Business Mind

digital-marketing-strategy

29/ 08/ 2025

8 Customer Retention Challenges and How HubSpot Fixes Them

In today’s fiercely competitive market, retaining customers matters more than ever. Not only is acquiring new customers more expensive, but the real value...

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25/ 08/ 2025

Growth Hacking with Pirate Metrics : A Complete Guide

Growth hacking is about finding your bottlenecks and relentlessly optimizing them. Pirate Metrics, also known as AAARRR (Awareness, Acquisition,...

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22/ 08/ 2025

Cold Call or Cold Email: Right Approach for Thai Consumers in 2025

Thai Consumer Outreach in 2025Thai consumers are mobile-first, with over 90% checking emails on smartphones. Yet they face constant spam: millions of scam...

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21/ 08/ 2025

Build a Pro-Level Customer Journey Map for Startups in Thailand

Customer journey mapping is no longer a luxury reserved for enterprise-level marketing teams. For Thai startups—especially those with limited resources...
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20/ 08/ 2025

Navigating Thai Business Culture and Digital Marketing Trends in 2025

Introduction

Thailand offers exciting opportunities for foreign entrepreneurs, but succeeding here involves more than just having a great product or...

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18/ 08/ 2025

5 Reasons Why HubSpot CRM Is Perfect for Your Business

It’s rare to come across a CRM that matches the dual demands of accessibility and sophistication, especially one that can scale as your business grows. ...

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15/ 08/ 2025

AI + HubSpot : Redefining Customer Experience in Thailand 2025

The New Era of Customer Experience In 2025, Customer Experience (CX) will become the ultimate competitive advantage for businesses in Thailand. Consumers...
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11/ 08/ 2025

AIDA 2025 : Evolving from Awareness to the New Conversion Funnel

The AIDA model—Attention, Interest, Desire, Action—has been the backbone of marketing strategy for over a century. In 2025, however, marketing dynamics...

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08/ 08/ 2025

Voice Search + AI SEO : Must-Know Strategies for Thailand in 2025

The AI-Driven Search RevolutionSearch behavior in Thailand is evolving at a pace we’ve never seen before. With voice search adoption skyrocketing and...

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04/ 08/ 2025

STP Marketing in Thailand : From Segmentation to AI Personalization

What is the STP Marketing Model and Why Does It Still Matter?The STP Marketing Model—Segmentation, Targeting, and Positioning—is one of the most powerful...

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01/ 08/ 2025

Thai Consumer Trends H2 : Smart Strategies for an Uncertain Economy

As Thailand enters the second half of 2025 under economic pressure, consumer behavior is shifting dramatically. Today’s customers prioritize Health,...

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28/ 07/ 2025

The Loyalty Loop : Turn New Customers into Brand Fans in 90 Days

Why the Funnel Fails in the Age of the Loyalty LoopTraditional marketing funnels focus heavily on customer acquisition and stop at the point of purchase....

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25/ 07/ 2025

Cut CAC Smarter : Retention vs Acquisition in Thailand

In today’s competitive digital landscape in Thailand, focusing solely on acquisition is costly. Research shows that acquisition costs 5–7 times more than...

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21/ 07/ 2025

Is Your Startup Tracking the Wrong KPIs in Thailand?

The KPI Mirage: When “Growth” Isn’t Really GrowthIn startup boardrooms across Bangkok, Chiang Mai, and even Khon Kaen, founders are celebrating new...

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18/ 07/ 2025

AI + CRM : Scaling Customer Experience for Startups in Thailand

Customer journey mapping is no longer a luxury reserved for enterprise-level marketing teams. For Thai startups—especially those with limited resources...
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11/ 07/ 2025

Optimize Touchpoints : 5 Growth Steps for Startups in Thailand

In Thailand's dynamic startup ecosystem, understanding and optimizing customer interactions—known as touchpoints—is crucial for sustainable growth. This...
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07/ 07/ 2025

MarTech Minimalism for Thailand : How Small Startup Teams Scale Smart

“Less Tools, More Insights”: How Streamlined MarTech Boosts Efficiency in Thailand’s Startup SceneIn a business climate where growth is often equated with...

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04/ 07/ 2025

AEO in Thailand : How Startups Win in AI Search

What is Zero-Click Search and Why It’s Disrupting Digital Marketing Forever

Digital marketers are facing a new paradigm: search behavior is changing. Gone...

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30/ 06/ 2025

Tracking After-Class Success : KPIs for Education Service Excellence

In the fast-evolving education sector, what happens after the classroom experience is becoming just as critical as the experience itself. Institutions are...

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27/ 06/ 2025

Rethinking Loyalty : Why Post-Graduation Relationships Matter Most

Loyalty Doesn’t Graduate It EvolvesMost loyalty programs are designed to reward existing customers, students currently enrolled in a course, members...

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20/ 06/ 2025

Enrollment Growth: How to Use AI and CRM to Boost Student Applications

Why Enrollment Strategies Must Evolve in 2025As competition among educational institutions intensifies, the traditional methods of student recruitment,...

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16/ 06/ 2025

Cracking the Thai marketing funnel : From Awareness to Action

Why Thailand Requires a Different Funnel Strategy When global brands enter Thailand, many assume that the same marketing funnel logic that works in the...
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13/ 06/ 2025

Why AIDA Still Matters in Thailand’s Modern Marketing Landscape

In an era dominated by AI, data-driven personalization, and martech ecosystems, some may question the relevance of traditional models like AIDA. But in...
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02/ 06/ 2025

AI and Automation to Scale Private Education Businesses in Thailand

In Thailand’s competitive private education sector, institutions are under pressure to deliver personalized experiences, scale enrollment, and optimize...

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30/ 05/ 2025

21 Proven Customer Relationship Strategies for Thai Businesses

In the dynamic Thai marketplace, where customer expectations are rising and digital competition is fierce, businesses must move beyond transactional...

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26/ 05/ 2025

Building Long-Term Brand Loyalty in Thailand : Key Strategies for 2025

In 2025, brand loyalty in Thailand is no longer just a function of repeat purchases. Thai consumers, empowered by social media, abundant choices, and...

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23/ 05/ 2025

Winning Thai Consumers : How CRM Personalization Changes the Game

In a market as culturally rich and behaviorally diverse as Thailand, generic campaigns no longer work. Thai consumers today are digitally savvy,...

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16/ 05/ 2025

Thailand Healthcare Consumer Behavior 2025 : Health is the New Wealth.

In 2025, the phrase “Health is the new wealth” takes on new meaning in Thailand. As healthcare evolves from being a reactive necessity to a proactive...

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28/ 04/ 2025

Why Thai Businesses Are Moving from Salesforce to HubSpot

Thailand’s fast-growing digital economy has led to a surge in demand for CRM platforms that balance power with usability. While Salesforce has long been...

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25/ 04/ 2025

Localization & CRM : Rethinking Customer Engagement in Thailand

In the age of AI-driven marketing and automation, CRM systems are often touted as the universal answer to customer engagement. But what works in the U.S....

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